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A New Book to Make Content Marketing Easier

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Behind the Scenes at Copyblogger: Our New Email Approach

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The ‘Obligatory’ Structure of Effective Content

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7 Powerful Content Strategies Borrowed from Advertising Masters

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How to Handle Demographic and Psychographic Segmentation (without Looking Like an Idiot)

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Ethics, Professionalism, and Good Manners for Content Marketers

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3 Questions that Can Haunt Creative Professionals

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How to Give and Get Exceptional Testimonials, Part Two

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How to Give and Get Exceptional Testimonials, Part One

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Are You Leaving Money on the Table with Weak Headlines?

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Content Marketing for Nonprofits

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The One-Two Punch that Creates the Most Successful Copywriters

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Pokémon Go: The Good, the Bad, and the Ugly

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5 Suggestions When You’re Writing About Controversy

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Announcing: A Breakthrough Educational Collaboration between Copyblogger and U.C. Davis

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How to Break Past the #1 Conversion Killer

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The New Age of Marketing Automation: Powerful, Simple, Cost-Effective

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How to Make a (Really Good) Living as a Freelance Writer

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Self-Publishing, Side Hustles, and Doing It All: A Conversation with Linda Formichelli

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A Process for Content Marketing Success

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