I am the ATM, Advertising Testing Manager -- I spent a lot of Inbound.org $$$ last month, I took a lot of chances, tried a lot of things... and the results may surprise you! This is a multi part series talking about what I'm doing, pulling out lessons and opening up my work to the community for discussion and feedback. Find the post on Inbound(Org) http://inbound.org/discussion/view/reaching-every-marketing-person-on-earth-can-ppc-help-scale-inbound-org-part-1
