In just 15 minutes, Tierra Whack made an impact. The young Philadelphia rapper’s 2018 debut, _Whack World_, is an album of 15 one-minute-long tracks. Informed by our social media age, where snippets on platforms can be elevated to pop culture moments, the psychedelic wormholes of Whack’s wordplay bring together her childhood loves of cartoons and Missy Elliott. She started to work under her own name is 2015 (with friend, producer and engineer Kenete Simms) and signed to Interscope a couple of years later. With her infectious hooks and goofy rhymes, Tierra Whack is a rising rapper with a vast imagination.