The Four Seasons The Kinks Patsy Cline The Beach Boys The Beatles Nancy Sinatra Aretha Franklin Frank Sinatra Sinatra grew discontented at Capitol, and fell into a feud with Alan Livingston, which lasted over six months.[219] His first attempt at owning his own label was with his pursuit of buying declining jazz label Verve Records, which ended once an initial agreement with Verve founder Norman Granz "failed to materialize".[220] He decided to form his own label, Reprise Records,[221] and, in an effort to assert his new direction, temporarily parted with Riddle, May and Jenkins, working with other arrangers such as Neil Hefti, Don Costa, and Quincy Jones. on Billboard.