Description
WOLFMAN JACK
Robert Weston Smith (January 21, 1938 – July 1, 1995), known as Wolfman Jack, was an American disc jockey active from 1960 till his death in 1995[ Famous for his gravelly voice, he credited it for his success, saying, "It's kept meat and potatoes on the table for years for Wolfman and Wolfwoman. A couple of shots of whiskey helps it. I've got that nice raspy sound.
In a deal promoted by Don Kelley, the Wolfman was paid handsomely to join WNBC in New York in August 1973, the same month that American Graffiti premiered, and the station did a huge advertising campaign in local newspapers predicting the Wolfman would propel their ratings over those of their main competitor, WABC's Cousin Brucie (Bruce Morrow). The advertisements proclaimed, "Cousin Brucie's Days Are Numbered", and thousands of small, tombstone-shaped paperweights were distributed that said, "Cousin Brucie is going to be buried by Wolfman Jack".