Jonathan Stark talks with Dave Rael about climbing the chain of value, embracing humanity, and the problems inherent in hourly billing
Jonathan helps consumer brands thrive in the post-PC era. Jonathan is the author of three books on mobile and web development, most notably O’Reilly’s Building iPhone Apps with HTML, CSS, and JavaScript which is available in seven languages. His Jonathan’s Card experiment made international headlines by combining mobile payments with social giving to create a “pay it forward” coffee movement at Starbucks locations all over the U.S.
Chapters:
0:57 - Dave introduces the show and Jonathan Stark2:47 - The Post-PC Era and the draw of mobility5:47 - Being a developer, manager, chasing hours, and fixed bids8:43 - Risk in software projects for freelancers and pricing models13:19 - Jonathan's big shift in how to appr