Ever dive into a project and realize the scope is completely off? How about realizing the client is the wrong fit? Paid discovery projects help minimize these issues. J Cornelius of Nine Labs explains how being more focused and intentional with a small discovery project benefits both you and your client’s business.&nbsp; We chat the various ways discovery projects can be executed, what they include, why they’re important, and how it sets the tone for the rest of the project. < Download MP3 > < Listen on ctrlclickcast.com > Show Notes:
Nine Labs' Risk/Knowledge Curve Diagram Sample Empathy Map (PDF) from Standford Design School Personas from Usability.gov Wikipedia: Value proposition TOOL Umair Haque Ahmad Jamal Bones Restaurant Donate to CTRL+CLICK Leave us a review on iTunes Review our show on Stitcher