Adam shares best practices for resolving customer service issues and a simple time-tested process you can share with your front-line associates. Rocking your worst customer service issues Many customer-facing employees benefit greatly when there's a shortcut to remember how to handle the trickier customer service issues with finesse. If you’re listening today, your employees and customers are in luck! You're about to learn a special process from Adam's book, Be Your Customer’s Hero, called the CATER process. If you’re thinking CATER is an acronym for something, you are right, but you’ll never guess what these letters stand for. One of them is something we’re typically told NOT to do! We argue it makes a huge difference when it’s done right. Want to make handling unhappy customers less stressful while ensuring better outcomes? Find out what the CATER process is all about! Related Content 360Connext® post, 5 Ways to Rock your Worst Case Customer Experience Scenario Customers That Stick
