Conversion rate optimisation is important because it allows you to reduce the cost of obtaining customers by increasing the value of visitors and users that you already have. There are two people who are absolutely awesome at this and are top of my list when it comes to cRO.
One of those 2 people is Jon MacDonald. John and his company aim to remove bad digital customer experiences until only the good remains, and help e-commerce companies realise their full potential. Their conversion rate optimization services, will help business owners understand why more visitors are not buying from their website and then help them fix it.
On a side note. Jon also speaks and writes regularly in publications, podcast, books, and events.
On today’s episode, Jon drops his knowledge bombs on conversion and website optimization. As he reveals the TOP CONVERSION KILLERS, how to approach big corporations, boost your conversion rates, and so much more.
