There’s no arguing that the number of social media influencers have grown exponentially over recent years. The likes of Kylie Jenner, Michelle Phan, Kat Von D and other social celebrities have literally built empires with their abilities to influence others.
Despite all of the hype, some marketers may be wondering why exactly influencers are so important. How much influence do they really have?
Join Active, experts from #paid, Media Nation, and Felicity PR as they discuss and answer questions about the do’s and don’ts of influencer marketing.
